London  ·  Abu Dhabi  ·  Dubai
CM2SQUARE CENTIMETER

About CM2

A London-based private property acquisition and advisory business.

CM2 helps private investors, HNW individuals, family offices and international buyers identify, assess and acquire residential property that fits their objectives, capital, location and intended use. London is our primary market; Abu Dhabi and Dubai are selected secondary markets. Founder-led, by appointment, and deliberately selective.

Julian Noble — Founder & Principal Advisor, CM2

Founder & Principal Advisor

Julian Noble

CM2 was built on a simple observation: private and international buyers looking at London and UAE property are surrounded by information, most of it produced to sell a specific scheme. What they rarely get is someone who starts from their objectives, filters the market against them, and is candid about risks and gaps in the evidence.

Julian Noble has been active in property investment since 2005, bringing over two decades of market experience to every client engagement. He graduated from the University of Leeds before building a career spanning the full spectrum of residential investment — from sourcing and structuring acquisitions to managing developer relationships across multiple markets.

Through CM2, Julian has developed working relationships with developers including Aldar Properties and London Square, which give clients access to selected developments in London, Abu Dhabi and Dubai. Those relationships are a source of access — they are not the reason CM2 exists.

Julian is also the Co-Founder of ConstructAI.uk, where he applies technology-driven thinking to complex, real-world sectors.

Precision over volume

I work with a limited number of investors at any one time. This is a deliberate constraint — it means every shortlist I prepare receives genuine attention, not a templated response.

Transparency by default

I disclose my relationships with developers upfront. You know how CM2 is paid — by participating developer partners, not by you — so you can weigh my view accordingly. No pressure.

Clients, not transactions

My objective is to match the right investor to the right asset at the right time. That sometimes means telling an investor a specific project is not right for them.

[email protected]

Who CM2 Serves

Private buyers with a defined allocation.

Private investors, HNW individuals, family offices and international buyers — including a significant number of buyers based in the GCC. Typical client allocations start from £500,000.

What CM2 Does

Acquisition strategy, property intelligence, sourcing and support.

CM2 starts with your mandate — budget, objectives, location, intended use, horizon and risk tolerance. We then research the market, identify relevant opportunities through our developer relationships and property network, assess them against the mandate, and present a focused shortlist. You decide what to pursue, and CM2 supports you through selection, due diligence coordination, negotiation and the purchase process, working alongside your own legal, tax and financial advisers.

How CM2 Differs From an Estate Agent

We start from the buyer, not the stock.

An estate agent or developer sales team is engaged to sell a particular property. CM2 starts from the buyer's objectives and is selective about what it puts forward — including saying when an opportunity does not fit, and what still needs to be verified.

CM2 does not list everything, does not run a property portal, and does not promise investment returns.

Active Markets

London first. Abu Dhabi and Dubai selectively.

London is CM2's primary market and home base. Abu Dhabi and Dubai are secondary markets where CM2 works selectively, mainly with Aldar Properties developments. CM2 does not currently operate in any other market.

Developer Relationships

Access, disclosed.

CM2 has commercial relationships with developers including Aldar Properties (Abu Dhabi and Dubai) and London Square (London; an Aldar Properties company). These relationships give clients access to selected developments, pricing and allocation information. They also mean CM2's opportunity set is shaped by who it works with — which is why we disclose them.

Commercial Model

Buyer-side focus. Commercial relationships. Both stated plainly.

Buyer-side focus: CM2's role is to help you make a better-informed acquisition decision against your own mandate.

Commercial relationships: CM2 operates on the buyer side while receiving compensation from participating developer partners when a purchase completes. You are not charged a fee by CM2. Because CM2 is paid by developers, we do not describe ourselves as independent in an absolute sense — we encourage every client to take independent legal, tax and financial advice.

The acquisition process in detail

Our Standards

Our commitment to clarity.

We separate verified facts from estimates, and say what is still unknown.

Pricing, availability and any yield figures are indicative, subject to developer confirmation, and not guaranteed.

No sensitive documents requested online — we do not ask for passports, IDs, or financial statements via the website.

Human verification before any reservation — no automated commitments.

Developer relationships and how CM2 is paid are disclosed at the outset.

Pricing and availability

Pricing and availability can change. Always confirm with a CM2 advisor before making decisions. All pricing shown or discussed is indicative only.

Not regulated advice

CM2 does not provide regulated legal, tax or financial advice and does not guarantee returns. Nothing on this website constitutes investment advice. Seek independent legal, tax and financial advice before making investment decisions.

Data security

Do not share passports, ID documents, or sensitive personal data by email or enquiry form. CM2 will never request such documents online.

Developer Partnerships

Authorised Partner

Aldar Properties

CM2 is an authorised partner of Aldar Properties, an Abu Dhabi-listed developer. CM2 receives compensation from Aldar when a client purchase completes.

Authorised Partner

London Square

CM2 is an authorised partner of London Square, a London residential developer and an Aldar Properties company. CM2 receives compensation from London Square when a client purchase completes.

Our Commitment to Privacy

We do not share client details.

CM2 operates on a strict confidentiality basis. We do not publish client names, transaction details, or portfolio information without explicit written consent. Every enquiry and advisory engagement is handled with full discretion.

Your personal information is used solely to facilitate your property enquiry and advisory process. It is never shared with third parties, sold to data brokers, or used for unsolicited marketing. You may request deletion of your data at any time by contacting [email protected].

Regulatory Notice

Square Centimeter Ltd (CM2) is an authorised partner of Aldar Properties and London Square and receives compensation from participating developer partners. CM2 does not provide regulated legal, tax, financial or investment advice. Nothing on this website constitutes a financial promotion or investment recommendation. Property values can fall as well as rise, and past performance is not a reliable indicator of future results. Independent legal and financial advice should be sought before making any property investment decision. Square Centimeter Ltd is registered in England and Wales. Company No. 15240820.

Get in Touch

Request a private consultation

Every enquiry at CM2 begins with a private conversation. Whether you are exploring your first investment or adding to an existing portfolio, Julian is available to discuss your objectives directly — with no pressure and no obligation.

[email protected] · Office: +44 203 872 8065

For a full company profile, founding story, and partner credentials, visit the About CM2 page.

Message Julian on WhatsApp